Oscar GenesinRevOps · Analytics · Automation

I design how work gets done.

Turns fragmented business processes into reliable, measurable systems.

Before this Bank of America Warner Music Group Mindshare Automotive Mastermind Peco

Selected work

  1. Reflections of a dark office at night on a black glass desk

    Enterprise data

    Peco · Automotive Mastermind · Mindshare · WMG · Bank of America

    74%fewer manual data-entry errors

    Before
    Vehicle incentive data keyed in by hand, feeding customer mailers.
    After
    I built a pass-the-baton automation for that handoff at Automotive Mastermind. Later, at WMG, I worked with data management to make Tableau reporting 30% more reliable.
  2. Water beading on black paint, cut by a clean diagonal wiped edge

    AutoFlex

    Owner-operator · mobile detailing

    Before
    One person running marketing, sales, booking, pricing and service.
    After
    I automated lead response and server-side ad tracking. When NYC unit economics didn't hold, I shut it down on the numbers.
  3. Six cables converging into a single bound trunk

    305 Mission Control

    Revenue stack · Next.js + Supabase

    6+systems wired into one app

    Before
    Bookings, email, door access, payroll and ads held together by Zapier and Airtable.
    After
    I replaced the Zapier and Airtable chain with one internal operations app on Next.js and Supabase.
  4. A row of dark indicator lamps with one lit copper beside a toggle switch

    Job-search pipeline

    Agent tooling · SQLite · gate-verified

    Before
    Tailoring and filling every application by hand.
    After
    Agents find the roles, tailor the resume and fill the form. A tested gate in code decides whether anything gets sent.

Let’s talk.

If your numbers live in five tools and nobody trusts the report, that’s the work I want. Get on a call with me and you’ll know pretty quickly if I’m the person to fix it.